Monday, December 7, 2009

SIGNS



SIGNS
One of the 2009 Cannes Lions winners! A simple short film about communication.

Advertiser: Schweppes
Ad Agency: Publicis Mojo and @RadicalMedia

Why it works: A love story with few words, Signs compels you to watch until its poignant end. It conclusively dispels the myth that viral video executions must be short and gimmicky to grab your attention.